Translating Cultural Heritage for Global Audience: A Study of Developing and Delivering English Narration for Thai Classical Performances
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Abstract
Thai classical performance, known as Natayasinthai, is a vibrant part of Thailand’s cultural heritage, closely woven into Thai life and continually evolving in response to political, administrative, and socio-economic changes. This qualitative research investigates the development and delivery of English narration for Thai classical performances staged domestically and internationally. Data were collected through semi-structured interviews with 10 purposively selected key informants, comprising five Thai classical performance specialists and five experienced English narration professionals. Data triangulation and content analysis identified two key themes: 1) Culturally Grounded Script Development, which involves accurate translation and meaning equivalence, the use of authentic source narratives, collaboration among cultural and language specialists, and consideration of audience characteristics; and 2) Audience-Centered Narration Delivery, which emphasizes audience comprehension, appropriate pronunciation, script quality, and narrator expertise. The findings indicate that English narration for Thai classical performances requires an integrated approach that connects culturally appropriate script development with audience-oriented delivery. The study highlights the role of English narration as a form of intercultural mediation that can make culturally embedded meanings accessible to international audiences while maintaining the authenticity of Thai classical performance.
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