Design and Development of readymade miniature waterfall replicas

Abstract

          This research aimed to design and develop readymade miniature waterfall replicas that align with the behaviors of consumers residing in condominiums or apartments in Bangkok, with the objective to enhance natural spaces within their homes to promote relaxation and alleviate work-from-home stress. The target group comprised 400 individuals aged 28-42 years, residing in condominiums or apartments in Bangkok, selected through simple random sampling and in-depth interviews were a conducted with a group of 4 participants chosen using stratified random sampling based on criteria such as gender, age, occupation, and type of condominium. The research tools included marketing survey questionnaires to gather general opinions and consumer satisfaction surveys collected mainly online and distributed to voluntary respondents, in-depth interviews, and Google Trends analysis to assess the popularity of relevant search terms. Data analysis involved percentages, means, standard deviations, and qualitative methods, including content analysis and descriptive analysis. The findings revealed that consumers prioritized both aesthetics and functionality of the products. The readymade miniature waterfalls align with popular home decor trends such as minimal and modern styles. Consumers, particularly women aged 28-32 years with an income of 15,001 - 30,000 baht and working in office settings, expressed significant interest and high satisfaction levels with the product, indicating the potential market expansion. Recommendations for future development included diversifying product designs, emphasizing resource efficiency, and incorporating sustainable design principles such as selecting durable materials and ensuring aesthetic harmony with the environment to attract future consumers.