Personal Financial Planning Model Based on the Sufficiency Economy Principle

Main Article Content

Panita Soonthornchai
Jindaporn Passako
Kemika sansom

Abstract

This research aimed to 1) study the level of personal financial planning based on the Sufficiency Economy Principle, 2) study the economic factors influencing personal financial planning based on the Sufficiency Economy Principle, and  3) study the model of personal financial planning based on the Sufficiency Economy Principle. This research was a quantitative research in which 400 samples were selected from the population living in Mueang District, Maha Sarakham Province. The questionnaire was used as a tool for collecting data. The data were analyzed to determine the percentage, standard deviation and Pearson Product Moment Correlation. Multiple Linear Regression Analysis was used to test the predictive equation. The research revealed that 1)  when considering all aspects, the average score of personal financial planning level based on the Sufficiency Economy Principle was high. In consideration of each aspect, it was found that the assessment of the financial status based on the Sufficiency Economy Principle was at a high level followed by personal financial targeting based on rationality, monitoring and improving financial plan based on knowledge and morality, and  the implementation of the financial plan based on financial immunization principle, respectively.  2) Regarding factors influencing personal financial planning based on the Sufficiency Economy Principle using the Multiple Regression Analysis method , it was found that all three predictor variables: Income - Expenditure (x1), Inflation (x2), and Interest Rate (x3) were entered in the equation. The overall prediction was 0.575, (R 2 = 0.575). The correlation coefficient was 0.758 (R = 0.758). The result showed that Income - Expenditure (x1) and Interest Rate (x3) were the variables affecting personal financial planning based on the Sufficiency Economy Principle (y) but the inflation (x2) did not statistically affect the personal financial planning under the Sufficiency Economy Principle (y) at 0.05 level of significance. 3) The model of personal financial planning based on the Sufficiency Economy Principle formulated by analyzing the predictive equation in a raw score form was : y = 1.271 + 0.326x1 + 0.297x3  and in a standard score was  Zy = 0.421Z1 + 0.365Z . 

Article Details

How to Cite
Soonthornchai, P., Passako, J., & sansom, K. (2019). Personal Financial Planning Model Based on the Sufficiency Economy Principle. Rajabhat Maha Sarakham University Journal, 13(2), 39–45. retrieved from https://so05.tci-thaijo.org/index.php/rmuj/article/view/248740
Section
Research Articles

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