THE GUIDELINES FOR DEVELOPING BUS TERMINAL TO THE SMART BUS TERMINAL: A CASE OF BUENG KAN

Abstract

This research aims to 1) study the current conditions and problems of the passenger transport services at Bueng Kan Province's bus station, 2) explore the development of Bueng Kan Province's bus station into a smart passenger transport station, and 3) propose guidelines for the development of Bueng Kan Province's bus station into a smart passenger transport station. A quantitative research method was employed, with a sample group consisting of 200 individuals who use the services of Bueng Kan Province's bus station. The research instrument used was a questionnaire with a 5-point rating scale, which had a reliability value of 0.98. The statistical methods used for data analysis included percentage, mean, and standard deviation.

The research results found that 1) The current condition of the Bueng Kan Provincial Passenger Transport Station is that the building is large enough to accommodate passengers well, has good ventilation, and has signs detailing each room and bus route. The problem with the service is the lack of application of technology. 2) The results of the study on the development of the Bueng Kan Provincial Passenger Transport Station into an intelligent passenger transport station found that the highest level of personnel development is needed. 3) The guidelines for developing the Bueng Kan Provincial Passenger Transport Station into an intelligent passenger transport station include developing an online ticket booking and ticket purchasing system, installing a security system, having a service center to provide technical support using a digital system, and training public relations personnel to be proficient in foreign languages.