Strategic Plan for Sustainable Integrated Tourism Development in Kalayanamit Temple Sub – District, Thonburi District, Bangkok.

Abstract

This study aimed to investigate the potential of Tourism development and to elaborate the strategic plan for the sustainable integrated Tourism development in Kalayanamit Temple Sub – district, Thonburi District, Bangkok. The data were obtained from both qualitative and quantitative research methods. The study founded that Kalayanamit Temple Community is a potential sustainable Tourism Development Destination. According to its strategic sustainable Tourism Development Plan, the community has its vision to develop cultural and historical Tourism, offering its way of life along the Chao Phraya River as well as its diverse spiritual and ethnic identities: three religious and four races living together in peace two hundred years ago. This strategic plan integrated its environmental, economic, social, cultural and spiritual components in a single plan to balance the sustainable Tourism Development plan in the community.

Keywords: 1. Integrated Tourism Development 2. Sustainability 3. Strategic Plan