Management Strategies for Ethnic Prototypes of Senior Clubs in the Upper Northern Region


  • Chakparun Wichaakkharawit Assistant Professor Dr, Educational Administration Department, Graduate School, Payap University, Thailand



Management strategies, Ethnic prototypes of senior clubs


The objectives of this article were 1) to explore the management strategies for senior clubs, and 2) to study the implementation of the management strategy of the ethnic senior clubs in the upper northern region. This research was mixed methods research. The target audience of the research was the elderly who were members of five ethnic senior clubs in the upper northern region. 30 of them were collected from each club; there were 150 people in total. The tools used to collect the data were documented files, observation forms, interview forms, and focus group forms. The data were analyzed based on content analysis and descriptions. The results demonstrated that:

            1) The management strategies for ethnic prototypes of senior clubs in the upper northern region included 1) SWOT   2) vision 3) mission 4) objectives and 5) four strategies that involved committees, management, member participation, and activity management aspects.

            2) Concerning, the implementation of the management strategies for ethnic prototypes of senior clubs in the upper northern region, it was found that the management strategies were implemented as planned. Activities were conducted as follows: six committee items, eleven management items, five member participation items, and five activity management items.

This research uncovered an important finding. Strategies and strategic plans for managing ethnic senior clubs in the upper northern region could be applied to senior clubs, as well as geriatric schools across the country. Emphasis should be placed on strategic planning for management, plan compliance, monitoring, following up, and continual improvement to ensure that senior clubs or schools were operated in a stable and sustainable environment for all time.


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How to Cite

Wichaakkharawit, C. (2023). Management Strategies for Ethnic Prototypes of Senior Clubs in the Upper Northern Region. Community and Social Development Journal, 24(1), 104–115.



บทความวิจัย (RESEARCH ARTICLE)