Perception of Risk factors for Elderly tourists in using Small Hotels in Mueang Tak District, Tak Province

Abstract

This Research Article to study the perception of risk factors for elderly tourists in using small hotels. A questionnaire was used as a tool to collect data on 400 elderly tourists in the Mueang Tak District, Tak Province. The results of the study found that Most elderly tourists are female, aged between 55-65 years, with an average monthly income of more than 25,001-baht, marital status, and most come from the central region of the country. The purpose of the trip is to relax with the family. and relatives Using a private car to travel and the average cost of accommodation per night is 1,001-1,500 baht, and the results of measuring the level of awareness of risk factors found that overall, there is an average level of awareness of risk factors at a high level (average = 4.03) by the factors Environmental health The risk is at the highest level (average = 4.33), followed by the room factor. The average risk is at a high level (average = 4.19). Service factors The average risk is at a high level (average = 4.07) and the location and building factors The average risk is at a high level (average = 3.51), respectively. Suggestions for applying the research results small hotel operators can use the data to develop improvements to prevent risks that may occur to elderly tourists and to prepare for receiving elderly tourists appropriately. Suggestions for applying the research results Small hotel operators can use the data to develop improvements to prevent risks that may occur to elderly tourists and to prepare for receiving elderly tourists appropriately.