MANAGEMENT NETWORK MODEL FOR CORPORATE SOCIAL RESPONSIBILITY OF JAPANESE COMPANIES BASES IN THAILAND
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Abstract
The research was a participatory action research (PAR). The purposes of this study were: 1. To analyze the community industrial area consist of four parts: 1) Circumstances before change 2) Participation between networks 3) The process makes a difference 4) The knowledge into sustainable change and 2. The network model of social responsibility of the Japanese company having production bases in Thailand. The sample was divided into three groups; The community located around the Amata Nakorn industrial estate with the radial distances not more than 50 kilometers, A Co., Ltd., B Co., Ltd., and undergraduate of Business Administration Management student. The content analysis was used for data analysis. The findings,from the participant observation and note analyzing the community industrial area, indicated that there are 19 issues that can be studied divided into fivesections as follows: 1) CSR on Natural Environment consisting of 5 issues 2) CSR on Economic 5 issues 3) CSR on Health and welfare 3 issues 4) CSR on Social 5 issues 5) CSR on Legal 1 issues. The results of the social sustainability network model of the Japanese company having production bases in Thailand can be divided into three parties; the company, the community, and the academy which are each divided into 3 levels: individual network, community/organization network and social network.
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