ปัจจัยแห่งความสำเร็จด้านผู้ประกอบการของธุรกิจขนาดกลางและขนาดย่อม
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เม.ย. 30, 2019
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ปัจจัยแห่งความสำเร็จ ธุรกิจขนาดกลางและขนาดย่อม ผู้ประกอบการ
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บทคัดย่อ
ปัจจัยแห่งความสำเร็จเป็นสิ่งสำคัญต่อการบรรลุความสำเร็จของธุรกิจ หนึ่งในปัจจัยสำคัญที่ส่งผลโดยตรงต่อการดำเนินธุรกิจให้ประสบความสำเร็จได้นั้นคือ ผู้ประกอบการ เนื่องด้วยผู้ประกอบการเป็นผู้กำหนดทิศทางนโยบาย และเป็นผู้ขับเคลื่อนองค์กรไปสู่เป้าหมายที่วางไว้ ผู้ประกอบการธุรกิจขนาดกลางและขนาดย่อมจึงควรมีแนวทางการดำเนินงานที่ดี มีความพร้อมในการพัฒนาและสร้างความก้าวหน้านำไปสู่ความสำเร็จของธุรกิจบทความนี้ จึงมีวัตถุประสงค์เพื่อนำเสนอองค์ประกอบที่สำคัญของปัจจัยแห่งความสำเร็จด้านผู้ประกอบการของธุรกิจขนาดกลางและขนาดย่อม จากการทบทวนวรรณกรรมและงานวิจัยที่เกี่ยวข้อง เพื่อเป็นแนวทางให้ผู้ประกอบการใช้ในการประเมินตนเองและหน่วยงานที่เกี่ยวข้องใช้เป็นแนวทางในการสนับสนุนส่งเสริมธุรกิจขนาดกลางและขนาดย่อมอย่างเหมาะสม
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บท
บทความวิชาการ
“ข้าพเจ้าและผู้เขียนร่วม (ถ้ามี) ขอรับรองว่า บทความที่เสนอมานี้ยังไม่เคยได้รับการตีพิมพ์และไม่ได้อยู่ระหว่างกระบวนการพิจารณาลงตีพิมพ์ในวารสารหรือแหล่งเผยแพร่อื่นใด ข้าพเจ้าและผู้เขียนร่วมยอมรับหลักเกณฑ์การพิจารณาต้นฉบับ ทั้งยินยอมให้กองบรรณาธิการมีสิทธิ์พิจารณาและตรวจแก้ต้นฉบับได้ตามที่เห็นสมควร พร้อมนี้ขอมอบลิขสิทธิ์บทความที่ได้รับการตีพิมพ์ให้แก่สถาบันการจัดการปัญญาภิวัฒน์หากมีการฟ้องร้องเรื่องการละเมิดลิขสิทธิ์เกี่ยวกับภาพ กราฟ ข้อความส่วนใดส่วนหนึ่งและ/หรือข้อคิดเห็นที่ปรากฏในบทความข้าพเจ้าและผู้เขียนร่วมยินยอมรับผิดชอบแต่เพียงฝ่ายเดียว”
References
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Aminul Islam, M., Aktaruzzaman Khan, M., Obaidullah, A. & Syed Alam, M. (2011). Effect of Entrepreneur and Firm Characteristics on the Business Success of Small and Medium Enterprises (SMEs) in Bangladesh. International Journal of Business and Management, 6(3), 289-296.
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Atsan, N. (2016). Failure Experiences of Entrepreneurs: Causes and Learning Outcomes. Journal of Social and Behavioral Sciences, 235, 435-442.
Beam, H. & Carey, T. (1989). Could you succeed in small business? Business Horizons, 32(5), 65-69.
Boone, L. E. & Kurtz, D. L. (2010). Contemporary Business (13th ed.). New York: John Wiley & Sons.
Brotherton, B. (2004). Critical Success Factors in UK Corporate Hotels. The Service Industries Journal, 24(3), 19-42.
Chandler, G. N. & Hanks, S. H. (1994). Market attractiveness resource-based capabilities, venture strategies and venture performance. Journal of Business Venturing, 9(4), 331-349.
Chawla, S. K., Dan Khanna, D. & Chen, J. (2010). Are Small Business Critical Success Factors Same in Different Countries? SIES Journal of Management, 7(1), 1-12.
Chittithaworn, C., Islam, M. A., Keawchana, T. & Yusuf, D. H. (2011). Factors Affecting Business Success of Small & Medium Enterprises (SMEs) in Thailand. Asian Social Science, 7(5), 180-190.
Coulter, K. S. (2003). The effects of congruent/incongruent magnitude representation on explicit and implicit knowledge of prices. Journal of Product and Brand Management featuring Pricing Strategy and Practice, 12(5), 293-306.
Dalberg. (2011). Report on Support to SMEs in Developing Countries Through Financial Intermediaries. SME Briefng Paper, EIB Draft Version (Geneva: European Investment Bank).
Dess, G. G., Lumpkin, G. T. & Eisner, A. B. (2007). Strategic management: Creating competitive advantages (3rd ed.). Boston: McGraw-Hill/Irwin.
Douglas, J., Douglas, A., Muturi, D. & Ochieng, J. (2017). An Exploratory Study of Critical Success Factors for SMEs in Kenya. 20th International Conference on Excellence in Services, September 2017. Verona, Italy.
Erikson, T. (2002). Entrepreneurial capital: The emerging ventures most important asset and competitive advantage. Journal of Business Venturing, 17(3), 275-290.
Eriksson, J. & Li, M. (2012). Success factors of entrepreneurial small and medium sized enterprise in the Gnosjo municipality. Master’s Thesis, School of Sustainable Development of Society and Technology International Marketing, Malardalen University, Sweden.
Franco, F. & Haase, H. (2010). Failure factors in small and medium-sized enterprises, qualitative study from an attributional perspective. International Entrepreneurship and Management Journal, 6(4), 2-11.
Frese, M., Garst, H. & Fay, D. (2000). Control and complexity in work and the development of personal initiative (PI): A four-wave longitudinal structural equation model of occupational socialization. Manuscript submitted for publication.
Ghosh, B. & Kwan, W. (1996). An analysis of key success factors of SMEs: a comparative study of Singapore/Malaysia and Australia/New Zealand. The 41st ICSB World Conference Proceedings I, 215-252. Stockholm, Sweden, June 16-19.
Govindasamy, T. (2010). Critical success factors of successful Indian entrepreneurs in the Tshwane metropolitan area. Journal of Business and Entrepreneurship, 14(1), 69-81.
Gupta, N. & Mirchandani, A. (2017). Investigating entrepreneurial success factors of women-owned SMEs in UAE. Management Decision, 56(1), 219-232.
Gursel, D. (2013). Entrepreneurial Success Factor: A systematic approach to entrepreneur evaluation. Master’s Thesis, M.S. in Management Studies Program, MIT Sloan School of Management.
Halabi, C. E. & Lussier, R. N. (2014). A model for predicting small frm performance. Journal of Small Business and Enterprise Development, 21(1), 4-25.
Hall, C. M. & Williams, A. M. (2008). Tourism and innovation. London: Routledge.
Harms, R. (2009). A Multivariate Analysis of the Characteristics of Rapid Growth Firms, Their Leaders, and their Market. Journal of small Business and Entrepreneurship, 22(4), 429-454.
Harrigan, P., Ramsey, E. & Ibbotson, P. (2011). Critical factors underpinning the e-CRM activities of SMEs. Journal of Marketing Management, 27(5-6), 503-529.
Ho, C. & Yang, Y. F. (2012). The Key Success Factors of Small Business Innovation and Research of Taiwan Automotive Electronics Industry. International Journal of Innovation, Management and Technology, 3(5), 521-524.
Kasikornbank. (2015). Six ways for SME borrowings from fnancial institutions. Retrieved December 2, 2017, from https://www.kasikornbank.com/th/business/sme/KSMEKnowledge/article/FinancialTips/Pages/TipsforGettingCreditApproval.aspx [in Thai]
Kotter, J. P. (1990). Force for change: How leadership differs from management. New York: The Free Press.
Kristiansen, S., Furuholt, B. & Wahid, F. (2003). Internet café entrepreneurs: Pioneers in information dissemination in Indonesia. The International Journal of Entrepreneurship and Innovation, 4(4), 251-263.
Kunene, T. R. (2009). A critical Analysis of Entrepreneurial and business Skills in SMEs in the Textile and Clothing Industry in Johannesburg, South Africa. Retrieved April 2, 2018, from https://repository.up.ac.za/handle/2263/24173
Lampadarios, E. (2016). Critical Success Factors for SMEs: An Empirical Study in the UK Chemical Distribution Industry. International Journal of Business and Management, 11(7), 67-82.
Lawal, F. A., Worlu, R. E. & Ayoade, O. E. (2016). Critical Success Factors for Sustainable Entrepreneurship in SMEs: Nigerian Perspective. Mediterranean Journal of Social Sciences MCSER Publishing, Rome-Italy, 7(3), 338-346.
Lo, M. C., Wang, Y. C., Wah, C. R. J. & Ramayah, T. (2016). The critical success factors for organizational performance of SMEs in Malaysia: a partial least squares approach. Review of Business Management. São Paulo, 18(61), 370-391.
Longenecker, J. G., Moore, C. W., Petty, J. W. & Palich, L. E. (2006). Small business management: An entrepreneurial emphasis. Mason, oh: South-Western.
Lumpkin, G. T. & Dess, G. G. (1996). Clarifying the Entrepreneurial Orientation Construct and Linking It to Performance. Academy of Management Review, 21, 135-172.
McLarty, R., Pichanic, M. & Srpova, J. (2012). Factors Influencing the Performance of Small to Medium-Sized Enterprises: An Empirical Study in the Czech Republic. International Journal of Management, 29(3), 36-47.
Offce of Small and Medium Enterprise Promotion. (2017). Annual Report 2016. Bangkok: Office of Small and Medium Enterprise Promotion. [in Thai]
Pinto, J. & Slevin, D. (1987). Critical Factors in Successful Project Implementation. IEEE Transactionson Engineering Management, 34(1), 22-27.
Pournasir, S. (2013). Key success factors of strategic management implementation in SMEs in Iran. Journal of International Studies, 6(2), 65-78.
Royal Institute. (1995). Royal Institute Dictionary 1982. Bangkok: Aksorn Charoenthat. [in Thai]
Royal Institute. (2003). Royal Institute Dictionary 1999. Bangkok: Nanmeebooks. [in Thai]
Schultz, T. W. (1980). Nobel Lecture: The Economics of Being Poor. The Journal of Political Economy, 88(4), 639-651.
Sebone, M. F. & Barry, M. L. (2009). Toward determining critical success factors for SME electrical contractors in the construction industry in South Africa. South African Journal of Industrial Engineering, 20(1), 185-195.
Singh, R. K., Garg, S. K. & Deshmukh, S. G. (2008). Strategy development by SMEs for competitiveness: a review. Benchmarking: An International Journal, 15(5), 525-547.
Thai Offce of SMEs Promotion. (2000). Small or Medium enterprise are categorized by Enterprise with the level of employment, value of fxed assets. Authority Stipulated by the SMEs Promotion Act, B.E. 2543 (2000). [in Thai]
Thanachokhjinda, D. (2007). Success factors in Small and Medium Enterprise; New Entrepreneurs Creation. Bangkok: King Mongkut’s University of Technology Thonburi. [in Thai]
Trang, T. K. (2015). Key Success Factors of SME Entrepreneurs: Empirical Study in Vietnam. International Journal of Business and Management, 11(1), 136-143.
Unger, J. M., Rauch, A., Frese, M. & Rosenbusch, N. (2011). Human capital and entrepreneurial success: a meta-analytical review. J. Bus. Ventur, 26(3), 341-358.
Vuuren, J. V. & Nieman, G. (1999). Entrepreneurship education and training: A model for syllabi/curriculum development. In Proceedings at the 45th Conference of the International Council for Small Business (ICSB), Naples, 20-23.
Whetten, D. A. & Mackey, A. (2002). A Social Actor Conception of Organizational Identity and Its Implications for the Study of Organizational Reputation. Business & Society, 41, 393-414.
Wingwon, B. (2013). Being a Globalization Entrepreneur. Bangkok: Chulalongkorn University. [in Thai]
Zacharakis, A. L, Meyer, G. D. & DeCastro, J. (1999). Differing perceptions of new venture failure: a matched exploratory study of venture capitalists and entrepreneurs. Journal of Small Business Management, 37(3), 1-14.
Zho, D. (2015). Critical success factors towards SMEs sustainability in Johannesburg Municipality. Master’s Thesis, Gordon Institute of Business Science University of Pretoria.
Zimmerer, T. & Scarborough, N. (1996). Entrepreneurship and the New Venture Formation. New Jersey:
Prentice Hall.
Alfaadhel, S. (2010). An Empirical Study of Critical Success Factors for Small and Medium Enterprises in Saudi Arabia: Challenges and Opportunities. Ph.D. Thesis, University of Bradford.
Al-Mahrouq, M. (2010). Success factors of small and medium- sized enterprises (SMEs): The case of Jordan. Anadolu University Journal of Social Sciences, 10(1), 1-16.
Aminul Islam, M., Aktaruzzaman Khan, M., Obaidullah, A. & Syed Alam, M. (2011). Effect of Entrepreneur and Firm Characteristics on the Business Success of Small and Medium Enterprises (SMEs) in Bangladesh. International Journal of Business and Management, 6(3), 289-296.
Atieno, R. (2001). Formal and Informal Institutions’ Lending Policies and Access to Credit by Small-Scale Enterprises in Kenya: An Empirical Assessment. African Economic Research Consortium.
Atsan, N. (2016). Failure Experiences of Entrepreneurs: Causes and Learning Outcomes. Journal of Social and Behavioral Sciences, 235, 435-442.
Beam, H. & Carey, T. (1989). Could you succeed in small business? Business Horizons, 32(5), 65-69.
Boone, L. E. & Kurtz, D. L. (2010). Contemporary Business (13th ed.). New York: John Wiley & Sons.
Brotherton, B. (2004). Critical Success Factors in UK Corporate Hotels. The Service Industries Journal, 24(3), 19-42.
Chandler, G. N. & Hanks, S. H. (1994). Market attractiveness resource-based capabilities, venture strategies and venture performance. Journal of Business Venturing, 9(4), 331-349.
Chawla, S. K., Dan Khanna, D. & Chen, J. (2010). Are Small Business Critical Success Factors Same in Different Countries? SIES Journal of Management, 7(1), 1-12.
Chittithaworn, C., Islam, M. A., Keawchana, T. & Yusuf, D. H. (2011). Factors Affecting Business Success of Small & Medium Enterprises (SMEs) in Thailand. Asian Social Science, 7(5), 180-190.
Coulter, K. S. (2003). The effects of congruent/incongruent magnitude representation on explicit and implicit knowledge of prices. Journal of Product and Brand Management featuring Pricing Strategy and Practice, 12(5), 293-306.
Dalberg. (2011). Report on Support to SMEs in Developing Countries Through Financial Intermediaries. SME Briefng Paper, EIB Draft Version (Geneva: European Investment Bank).
Dess, G. G., Lumpkin, G. T. & Eisner, A. B. (2007). Strategic management: Creating competitive advantages (3rd ed.). Boston: McGraw-Hill/Irwin.
Douglas, J., Douglas, A., Muturi, D. & Ochieng, J. (2017). An Exploratory Study of Critical Success Factors for SMEs in Kenya. 20th International Conference on Excellence in Services, September 2017. Verona, Italy.
Erikson, T. (2002). Entrepreneurial capital: The emerging ventures most important asset and competitive advantage. Journal of Business Venturing, 17(3), 275-290.
Eriksson, J. & Li, M. (2012). Success factors of entrepreneurial small and medium sized enterprise in the Gnosjo municipality. Master’s Thesis, School of Sustainable Development of Society and Technology International Marketing, Malardalen University, Sweden.
Franco, F. & Haase, H. (2010). Failure factors in small and medium-sized enterprises, qualitative study from an attributional perspective. International Entrepreneurship and Management Journal, 6(4), 2-11.
Frese, M., Garst, H. & Fay, D. (2000). Control and complexity in work and the development of personal initiative (PI): A four-wave longitudinal structural equation model of occupational socialization. Manuscript submitted for publication.
Ghosh, B. & Kwan, W. (1996). An analysis of key success factors of SMEs: a comparative study of Singapore/Malaysia and Australia/New Zealand. The 41st ICSB World Conference Proceedings I, 215-252. Stockholm, Sweden, June 16-19.
Govindasamy, T. (2010). Critical success factors of successful Indian entrepreneurs in the Tshwane metropolitan area. Journal of Business and Entrepreneurship, 14(1), 69-81.
Gupta, N. & Mirchandani, A. (2017). Investigating entrepreneurial success factors of women-owned SMEs in UAE. Management Decision, 56(1), 219-232.
Gursel, D. (2013). Entrepreneurial Success Factor: A systematic approach to entrepreneur evaluation. Master’s Thesis, M.S. in Management Studies Program, MIT Sloan School of Management.
Halabi, C. E. & Lussier, R. N. (2014). A model for predicting small frm performance. Journal of Small Business and Enterprise Development, 21(1), 4-25.
Hall, C. M. & Williams, A. M. (2008). Tourism and innovation. London: Routledge.
Harms, R. (2009). A Multivariate Analysis of the Characteristics of Rapid Growth Firms, Their Leaders, and their Market. Journal of small Business and Entrepreneurship, 22(4), 429-454.
Harrigan, P., Ramsey, E. & Ibbotson, P. (2011). Critical factors underpinning the e-CRM activities of SMEs. Journal of Marketing Management, 27(5-6), 503-529.
Ho, C. & Yang, Y. F. (2012). The Key Success Factors of Small Business Innovation and Research of Taiwan Automotive Electronics Industry. International Journal of Innovation, Management and Technology, 3(5), 521-524.
Kasikornbank. (2015). Six ways for SME borrowings from fnancial institutions. Retrieved December 2, 2017, from https://www.kasikornbank.com/th/business/sme/KSMEKnowledge/article/FinancialTips/Pages/TipsforGettingCreditApproval.aspx [in Thai]
Kotter, J. P. (1990). Force for change: How leadership differs from management. New York: The Free Press.
Kristiansen, S., Furuholt, B. & Wahid, F. (2003). Internet café entrepreneurs: Pioneers in information dissemination in Indonesia. The International Journal of Entrepreneurship and Innovation, 4(4), 251-263.
Kunene, T. R. (2009). A critical Analysis of Entrepreneurial and business Skills in SMEs in the Textile and Clothing Industry in Johannesburg, South Africa. Retrieved April 2, 2018, from https://repository.up.ac.za/handle/2263/24173
Lampadarios, E. (2016). Critical Success Factors for SMEs: An Empirical Study in the UK Chemical Distribution Industry. International Journal of Business and Management, 11(7), 67-82.
Lawal, F. A., Worlu, R. E. & Ayoade, O. E. (2016). Critical Success Factors for Sustainable Entrepreneurship in SMEs: Nigerian Perspective. Mediterranean Journal of Social Sciences MCSER Publishing, Rome-Italy, 7(3), 338-346.
Lo, M. C., Wang, Y. C., Wah, C. R. J. & Ramayah, T. (2016). The critical success factors for organizational performance of SMEs in Malaysia: a partial least squares approach. Review of Business Management. São Paulo, 18(61), 370-391.
Longenecker, J. G., Moore, C. W., Petty, J. W. & Palich, L. E. (2006). Small business management: An entrepreneurial emphasis. Mason, oh: South-Western.
Lumpkin, G. T. & Dess, G. G. (1996). Clarifying the Entrepreneurial Orientation Construct and Linking It to Performance. Academy of Management Review, 21, 135-172.
McLarty, R., Pichanic, M. & Srpova, J. (2012). Factors Influencing the Performance of Small to Medium-Sized Enterprises: An Empirical Study in the Czech Republic. International Journal of Management, 29(3), 36-47.
Offce of Small and Medium Enterprise Promotion. (2017). Annual Report 2016. Bangkok: Office of Small and Medium Enterprise Promotion. [in Thai]
Pinto, J. & Slevin, D. (1987). Critical Factors in Successful Project Implementation. IEEE Transactionson Engineering Management, 34(1), 22-27.
Pournasir, S. (2013). Key success factors of strategic management implementation in SMEs in Iran. Journal of International Studies, 6(2), 65-78.
Royal Institute. (1995). Royal Institute Dictionary 1982. Bangkok: Aksorn Charoenthat. [in Thai]
Royal Institute. (2003). Royal Institute Dictionary 1999. Bangkok: Nanmeebooks. [in Thai]
Schultz, T. W. (1980). Nobel Lecture: The Economics of Being Poor. The Journal of Political Economy, 88(4), 639-651.
Sebone, M. F. & Barry, M. L. (2009). Toward determining critical success factors for SME electrical contractors in the construction industry in South Africa. South African Journal of Industrial Engineering, 20(1), 185-195.
Singh, R. K., Garg, S. K. & Deshmukh, S. G. (2008). Strategy development by SMEs for competitiveness: a review. Benchmarking: An International Journal, 15(5), 525-547.
Thai Offce of SMEs Promotion. (2000). Small or Medium enterprise are categorized by Enterprise with the level of employment, value of fxed assets. Authority Stipulated by the SMEs Promotion Act, B.E. 2543 (2000). [in Thai]
Thanachokhjinda, D. (2007). Success factors in Small and Medium Enterprise; New Entrepreneurs Creation. Bangkok: King Mongkut’s University of Technology Thonburi. [in Thai]
Trang, T. K. (2015). Key Success Factors of SME Entrepreneurs: Empirical Study in Vietnam. International Journal of Business and Management, 11(1), 136-143.
Unger, J. M., Rauch, A., Frese, M. & Rosenbusch, N. (2011). Human capital and entrepreneurial success: a meta-analytical review. J. Bus. Ventur, 26(3), 341-358.
Vuuren, J. V. & Nieman, G. (1999). Entrepreneurship education and training: A model for syllabi/curriculum development. In Proceedings at the 45th Conference of the International Council for Small Business (ICSB), Naples, 20-23.
Whetten, D. A. & Mackey, A. (2002). A Social Actor Conception of Organizational Identity and Its Implications for the Study of Organizational Reputation. Business & Society, 41, 393-414.
Wingwon, B. (2013). Being a Globalization Entrepreneur. Bangkok: Chulalongkorn University. [in Thai]
Zacharakis, A. L, Meyer, G. D. & DeCastro, J. (1999). Differing perceptions of new venture failure: a matched exploratory study of venture capitalists and entrepreneurs. Journal of Small Business Management, 37(3), 1-14.
Zho, D. (2015). Critical success factors towards SMEs sustainability in Johannesburg Municipality. Master’s Thesis, Gordon Institute of Business Science University of Pretoria.
Zimmerer, T. & Scarborough, N. (1996). Entrepreneurship and the New Venture Formation. New Jersey:
Prentice Hall.