THE INFORMATION TECHNOLOGY IN THE DIGITAL WORLD TO THE CHANGES IN TOURISM STYLES
Article Sidebar
Main Article Content
Abstract
Abstract
The continuous advancement and development of technology affects the people’s lifestyle of today because of the convenience and speed in communications and the access to a wide variety of information. In addition, the needs of tourism service recipients are also the factors that cause the trend of information technology to change the tourism style. This article aims to present the changing tourism styles that are the result of the advancement of information technology in the present time. The contents of this article are on information technology that highly increases the level of comfort and convenience in living daily life of people in the present time starting from the beginning of a new day to carrying out their career and doing various activities in which the efficiency of information technology facilitates them with speed. As a result, people have changed their lifestyles and their styles of tourism. People have changed from the previous tourism style of using the services of tour operators and tour guides or tourism service business to traveling independently by themselves. Consequently, new styles of tourism based on special interests have emerged, namely, Bleisure tourism, Health-related tourism, Road trips by cars, Gastronomic tourism, and Religious and spiritual tourism. All of these new styles of tourism depend on information technology for searching information to help make travel plans more convenient and speedy corresponding to the needs of tourists in the digital age. The contents of this article will further benefit the adaptation of the tourism business to achieve sustainability.
Article Details
I and co-author(s) certify that articles of this proposal had not yet been published and is not in the process of publication in journals or other published sources. I and co-author accept the rules of the manuscript consideration. Both agree that the editors have the right to consider and make recommendations to the appropriate source. With this rights offering articles that have been published to Panyapiwat Institute of Management. If there is a claim of copyright infringement on the part of the text or graphics that appear in the article. I and co-author(s) agree on sole responsibility.
References
Aree, N., Patarapong, K. & Thongphon, P. (2014). Adjustment under Globalization. SKRU Academic Journal, 7(1), 1-12. [in Thai]
Arunee, I. (2018). Online Travel Business (E-TOURISM). Retrieved November 6, 2019, from http://www.blog.rmutt.ac.th/?p=76
Buddhadasa Archives Foundation Intapanyo and Tourism Authority of Thailand (TAT). Northeast Region. (2014). The Framework for the Promotion of Religious Tourism in the Northeast Region. Bangkok: Tourism Authority of Thailand. [in Thai]
Chalitpun, B. (2018). Cashless Society. Business Review of Huachiew Chalermprakiet University, 10(2), 235-248. [in Thai]
Chitchumnong, A. (2016). Trends and Potential of Information Technology for Tourism. Retrieved November 6, 2019, from https://www.tourisminvest.tat.or.th
Chulalongkorn University Intellectual Property Institute. (2017). Well Being and Health Tourism Industry. Bangkok: Industry and Technology Trends Analysis Report. [in Thai]
Chutchakul, N. (2014). Tourism Industry. Bangkok: Chulalongkorn University. [in Thai]
Danai, J. (2016). Towards Thailand 4.0 era, must revolutionize service with digital innovation. Retrieved November 6, 2019, from https://marketeeronline.co/archives/23702
Global Wellness Institute. (2015). The Global Wellness Tourism Economy Report 2013 & 2014. Retrieved November 6, 2019, from www.globalwellnessinstitute.com
Inkachasarn, A. (2011). Potential Assessment of Wat Klang Koo Wiang Floating Market for Sustainable Tourism. Thesis in Master of Public and Private Management, Silpakorn University, Nakhonpathom. [in Thai]
Import-Export Bank of Thailand. (2016). Kebtokjaktangdaan World Traveling Trends 2016. Retrieved November 6, 2019, from www.exim.go.th/doc/newsCenter/46883
Karnjanawong, P. (2008). Tourism and Internet. Retrieved August 10, 2020, from http://lms.mju.
ac.th/courses/631/locker/content/%E0%B8%9E%E0%B8%97%20335/td335/chapter6/chapter6_3.htm
Keainwatthana, K. (2018). Situations and Trends of World and Thailand Health Tourism. Journal of Culture, 19(35), 77-87. [in Thai]
Mayer, M. (2012). Study of Motivations and Satisfactions of Thai Tourist to Pornrung Hot spring, Ranong Province. Bangkok: National Research Council of Thailand. [in Thai]
Michelin Guide. (2018). MICHELIN Guide Selections. Retrieved November 6, 2019, from https://guide.michelin.com/th/bangkok/michelin-guide-inspectors
Ministry of Tourism and Sport. (2016). Tourism Economic report. Retrieved November 15, 2019, from https://www.mots.go.th/ewt
Neilson & Alipay. (2018). Trend of Chinese Oversea Tourist’s year 2017. Retrieved November 6, 2019, from https://techsauce.co/news/outbound-chinese-tourism-and-consumption-trends-2017-survey
Nited, T. (2008). Social and cultural change. Bangkok: Publisher of Chulalongkorn University. [in Thai]
Office of the Permanent Secretary for Tourism and Sports. (2016). World Tourism Situation. Bangkok: Report of Tourism Economy. [in Thai]
Paypal payment system (Paypal). (2016). The Focus of Thai’s Tourists Behavior of digital Age. Retrieved November 15, 2019, from https://www.marketingoops.com/reports/behaviors /paypal-travel-insight-thai/
Phanthida, L. (2016). Guidelines for the development of religious tourism to support tourists in the retirement community Kanchanaburi. Independent study Master Degree, Faculty of Business Administration, South East Asia University. [in Thai]
Phongphanarat, K. (2015). Overview of situations and trends of global tourism development in ASEAN and Thailand. College of Innovation Thammasat University. [in Thai]
Prachachart. (2018). 2018 Travelling Trend that Drive the global economy. Retrieved November 15, 2019, from https://www.prachachat.net
PramahaArphakaro, S. et al. (2011). Format and Learning Network of Temple Tourist Sites in Thailand. Digital Research Information Center, National Research Council of Thailand (NRCT). [in Thai]
Ratirita. (2019). The Millennials, the main consumer in the tourism market. Retrieved November 23, 2019, from https://www.positioningmag.com/1248732
Rodjanakitaumnuey, S. (2013). Thai Electronic Tourism. Journal of Business Administration, 36 (139), 12-26. [in Thai]
Sawetarun, P. (2018). Press release of the Thai tourism situation. Bangkok: Ministry of Tourism and Sport 2018. [in Thai]
Sayamol, W. (2012). The future of technology in the tourism industry. TAT Review. Retrieved November 19, 2019, from http://www.etatjournal.com/mobile/index.php/menu-read-tat/menu-2012/menu-2012-jan-mar/60-12555-futute-technology
Sitthanon, K. & Phajaknate, P. (2015). Online media usage patterns and intention of buying tourism products and services of Thai tourists. Journal of Communication and Management NIDA, 2(1), 1-17. [in Thai]
Tantikorn, K. (2012). Thai tourists behavior in religious studies Birthday relics Nakhon Phanom Province. Independent study Master Degree, Faculty of Management Science, Khon Kaen University. [in Thai]
Thailand Tourism Directory. (2018). The trip. Retrieved November 23, 2019, from https://thailandtourismdirectory.go.th/th/content/page/detail/itemid/96
Thailand’s Tourism Marketing Research Center. (2017). World Traveling Statistic Report. (Voice TV, 2018). Retrieved November 23, 2019, from https://www.voicetv.co.th/read/49831
Toothongkam, T. (2018). The Changes of Trends and Social Context. Retrieved November 23, 2019, from https://www.stou.ac.th/Schoolnew/polsci/UploadedFile.pdf
Tourism Authority of Thailand. (2018). Global tourism statistics report. Retrieved November 23, 2019, from https://www.voicetv.co.th/read/498316
Ulrich, Z. (2016). Concept for Thailand in entering the digital age. Retrieved November 23, 2019, from https://blogs.worldbank.org/th/eastasiapacific/ideas-for-thailand-digitaltrans formation
UNCTAD. (2012). Trade and Development Report 2012. UNCTAD United Nations Conference on Trade and Development. Retrieved November 30, 2019, from http://www.mfa.go.th/ business/th/cooperation/252/16503
United Nations World Tourism Organization: UNWTO. (2017). Digital 4.0, when the world is driven by technology. From WICE Logistics Public. Retrieved November 30, 2019, from www.wice.co.th/2018/01/11/digital-4-0-technology/
Vorasuvich, P. (2018). The Context and Operation Guidelines for Digital Tourism Business. Rajapark Journal, 12(26), 255-269.
Waraporn, D. (2019). Social Media for Teaching and Learning in the 21st Century. Journal of Liberal Arts Maejo University, 7(2), 143-159.
Wangrat, W. (2018). Project of Window to Lanna Tourism: Food and Health Tourism. Tourism Research and Development Center. Social Research Institute, Chiang Mai University.
Wice Logistics. (2018). Digital 4.0, when technology has a brain. Retrieved November 30, 2019, from https://www.wice.co.th/2018/01/11/digital-4-0-technology/