RESEARCH ON THE POSSIBILITY OF AGRO-HEALTH TOURISM BY PHOHAK COMMUNITY, RATCHABURI PROVINCE

Abstract

The study aimed to 1) studying the situation in Phohak community, Ratchaburi province. 2) studying
the possibility of AGRO-Health tourism by Phohak community, Ratchaburi province. 3) creating the
knowledge between the people in Phohak community about the possibility of AGRO-Health tourism by
Phohak community, Ratchaburi province. The study was conducted by using qualitative research and
collecting information for studying about the possibility of AGRO-Health tourism management. The analysis
of the content from in-depth interviewees 31 people and communication group 15 and 30 people by
purposive selection. The research found that: 1) The situation of Phohak community, Ratchaburi province.
They have an ability to improve their place to be AGRO-Health tourism due to their community’s tourist
attractions. 2) The possibility of AGRO-Health tourism management in Phohak community, Ratchaburi
province, they can make an attraction in their community and they can plan to improve the AGRO-Health
tourism for 6 places consisting of 1. Prawn lives studies center 2. Paddy field studies center 3. Snakeskin
gourami studies center 4. An observation of raising goat for meat 5. An archeological site of Khok pub 6.
Riverside market 3) People in the community have created the knowledge between people in their
community, so they will understand and be aware of the possibility of AGRO-Health tourism management
by Phohak community, Ratchaburi Province.