INFLUENCING DECISION MAKING IN VOCATIONAL EDUCATION OF KRIRK COLLEGE STUDENTS IN SAMUTPRAKARN PROVINCE

Abstract

The objectives of the study were to examine the comparison of the decision making process, to
examine the marketing mix factors influencing decision making process, and to examine the relationships between the marketing mix and the decision making process to further study in vocational education of Krirk College students in Samutprakarn. The sample was selected from 230 students in Krirk College, using the
questionnaire as a research instrument. Percentage, mean, standard deviation, t-test, One-Way ANOVA
Correlation, and Coefficient Regression Analysis were used for data analysis.
The study indicated that The majority of respondents were female. The level of education in
vocational education had a monthly average income of less than or equal to 20,000 baht and a family size of 4 persons. The market mix was at a high level. Promoting marketing on the place where things appear to
the eyes of the cost of personnel. Process and service It is very important. The decision-making process in
the vocational education of Krirk College students in Samutprakan province was at the highest level.
Hypothesis Testing Results Personal factors Different levels of education affect the decision-making process in vocational education of Krirk College students. There is a statistically significant difference at .05 level. The marketing mix factor in school services is the use of modern teaching materials such as online lessons for
students to study. The preferred courses are the labor market, such as the tourism sector, which is in the desperate need of the labor market, with a reliable security system such as closed circuit television. Process
There is a beautifully designed school website, for example, every month. Influence of decision making on
the vocational education of Krirk College students. Samutprakarn province at the 0.05 level of significance.
Suggestions from the study of executive services should support the development of teacher-led
instructional media to be up-to-date with learners in keeping with today's changing technology. Look at the labor market needs. Cost Executives should support the cost of learning equipment provided that the
student is provided with adequate learning equipment for all students to use during the course. And to
increase the amount of time for payment of tuition fees for students whose parents have financial problems
in their place of residence, the management should promote the issue of the treatment of the innocence of
students entering or leaving the institution. Engaged in school Add CCTV inside the school and around the
school. Not to exceed the number of students assigned to the teacher.