รูปแบบอิทธิพลความผูกพันของพนักงานที่ส่งผลต่อประสิทธิภาพทางการเงิน กลุ่มอุตสาหกรรมชิ้นส่วนยานยนต์ของประเทศไทย (The model of employee engagement influencing financial performance in the automotive parts industry of Thailand)

Main Article Content

มนตรี ศรีราชพัฒน์ (Montri Srirachapat)
ศรัณยา เลิศพุทธรักษ์ (Sarunya Lertputtarak)

Abstract

การวิจัยครั้งนี้มุ่งพัฒนารูปแบบความผูกพันของพนักงาน มีวัตถุประสงค์เพื่อศึกษาองค์ประกอบของอิทธิพลภายในและอิทธิพลภายนอกที่มีต่อความผูกพันของพนักงานที่มีความสัมพันธ์ต่อประสิทธิภาพทางการเงินในการพัฒนารูปแบบความผูกพัน ทั้งนี้การวิจัยแบบผสมวิธีโดยกำหนดประชากรที่ใช้ศึกษาเป็นพนักงานในกลุ่มบริษัทอุตสาหกรรมชิ้นส่วนยานยนต์ของประเทศไทย มีองค์ประกอบเชิงประจักษ์จำนวน 115 องค์ประกอบ โดยการสำรวจข้อมูลพนักงานระดับปฏิบัติการจำนวน 950 ตัวอย่าง และวิจัยสัมภาษณ์เชิงลึกผู้บริหารระดับกลางจำนวน 30 คน รวมทั้งการวิจัยสนทนาเชิงกลุ่มผู้เชี่ยวชาญและผู้ทรงคุณวุฒิจำนวน 12 คน พื้นที่ที่ทำการศึกษาเป็นบริษัทผลิตชิ้นส่วนยานยนต์ในจังหวัด ชลบุรี ระยอง สมุทรปราการ และปทุมธานี ของประเทศไทย


This research aimed to develop the model of employee engagement. The objective was to study the important components of intrinsic and extrinsic Influences that impacted employees’ engagement and correlated with financial performance development in order to develop the engagement model. Mixed method was used in this study. The population in this study was employees in the automotive parts industry in Thailand. There were 115 empirical components derived from the surveys of 950 Employees, the in-depth interview with 30 managers, and focus group discussion with 12 experts and specialists in the automotive parts Industry. The research areas were automotive parts manufacturing companies in Chonburi, Rayong, Samutprakarn, and Pathumthani, Thailand.

Article Details

Section
บทความประจำฉบับ

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