การสร้างสมรรถนะการจัดการของผู้ประกอบการเกษตรสมัยใหม่
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ในปัจจุบันภาคเกษตรกำลังเข้าสู่การขับเคลื่อนด้วยเทคโนโลยีและนวัตกรรม จึงทำให้การพัฒนาทักษะและความสามารถของผู้ประกอบการเกษตรต้องมีความพร้อมรับกับการเปลี่ยนแปลงถือเป็นสิ่งสำคัญอย่างยิ่งโดยบทความนี้ได้นำแนวคิดสมรรถนะการจัดการมาเชื่อมโยงกับแนวคิดผู้ประกอบการเกษตรสมัยใหม่ จากการศึกษาพบว่า ผู้ประกอบการเกษตรสมัยใหม่มีสมรรถนะการจัดการ 5 ด้าน ประกอบด้วย 1) การจัดการการตลาดเชิงสร้างสรรค์ 2) การจัดการความมั่นคงทางการเงิน 3) การจัดการเทคโนโลยีและนวัตกรรมทางการเกษตร 4) การจัดการการเกษตรอย่างมีประสิทธิภาพ 5) การจัดการระบบนิเวศทางธุรกิจ ซึ่งปัจจัยเหล่านี้จะส่งผลให้เกิดศักยภาพการจัดการ การผลิตเชิงรุก ความสามารถเชิงพลวัติเพื่อความได้เปรียบในการแข่งขัน
ประสิทธิภาพการตอบรับจากลูกค้า และความสำเร็จในการดำเนินงานขององค์การ
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“ข้าพเจ้าและผู้เขียนร่วม (ถ้ามี) ขอรับรองว่า บทความที่เสนอมานี้ยังไม่เคยได้รับการตีพิมพ์และไม่ได้อยู่ระหว่างกระบวนการพิจารณาลงตีพิมพ์ในวารสารหรือแหล่งเผยแพร่อื่นใด ข้าพเจ้าและผู้เขียนร่วมยอมรับหลักเกณฑ์การพิจารณาต้นฉบับ ทั้งยินยอมให้กองบรรณาธิการมีสิทธิ์พิจารณาและตรวจแก้ต้นฉบับได้ตามที่เห็นสมควร พร้อมนี้ขอมอบลิขสิทธิ์บทความที่ได้รับการตีพิมพ์ให้แก่สถาบันการจัดการปัญญาภิวัฒน์หากมีการฟ้องร้องเรื่องการละเมิดลิขสิทธิ์เกี่ยวกับภาพ กราฟ ข้อความส่วนใดส่วนหนึ่งและ/หรือข้อคิดเห็นที่ปรากฏในบทความข้าพเจ้าและผู้เขียนร่วมยินยอมรับผิดชอบแต่เพียงฝ่ายเดียว”
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