Success Factors in Community Management: The Case of Ban Khlong Fan Pla, Prachinburi Province

Authors

  • Jongrak Somjai Faculty of Business Administration and Service Industry, King Mongkut’s University of Technology North Bangkok
  • Thichakorn Kasornbua Faculty of Business Administration and Service Industry, King Mongkut’s University of Technology North Bangkok https://orcid.org/0000-0002-8114-537X

Keywords:

success factors, participation, community management

Abstract

The objectives of this research were to study the influence of success factors in community management affecting the success of Ban Khlong Fan Pla, and to propose community management guidelines for other communities. The sample consisted of residents of Ban Khlong Fan Pla village aged 15 years and over. The sample size was determined at 148 individuals, with 120 respondents successfully providing data, representing a response rate of 81.08%. Questionnaires were employed as the research instrument. Data analysis was conducted using frequency, percentage, mean, standard deviation and multiple regression analysis. Multiple Regression Analysis with the Enter method. The research findings revealed that three success factors of Ban Khlong Fan Pla were statistically significant: Structure and Process (β= 0.287). Capital and Resource Management (β= 0.224), and Benefits for Members and the Community (β= 0.227). Suggestions for success in other communities include prioritizing the clear definition of steps or processes for all activities, implementing systematic control over financial and resource management, and providing opportunities for members to participate in policy-making and the selection of executive committees, with a focus on maximizing benefits for members.

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Published

2026-03-13

How to Cite

Somjai, J., & Kasornbua, T. (2026). Success Factors in Community Management: The Case of Ban Khlong Fan Pla, Prachinburi Province. Research and Development Journal, Loei Rajabhat University, 21(75), 126–138. retrieved from https://so05.tci-thaijo.org/index.php/researchjournal-lru/article/view/281684

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Section

Research Articles (Thai)