Published: 2023-06-27

Full Issue

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บทบรรณาธิการ

Editorial

Subin Yurarach

01-06

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บทความวิจัย

Thailand Sustainability Investment Designation and Market-Based Performance of Listed Companies in the Stock Exchange of Thailand

Supapan Saithong-in, nantiya promtong

07-21

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Factors influencing Brand Loyalty and Customer Satisfaction of Measurement Tools in The Food Industry in Thailand

Sirichai Supasiri, Tanya Supornpraditchai, Sittikorn Khamrod

22-35

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The Effect of Changes in Service Employee Characteristics on Customer Satisfaction According to COVID-19 in Bangkok, Thailand

Nuchanart Cholkongka

36-50

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The Relationships Between Destination Branding and Destination Selection: A Study of Generation Y in Bangkok

Thanaporn Kariyapol, Vichit Uon

51-63

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Development of Learning Management Model to Enhance Self-directed Learning Abilities and Skills in the 21st Century by using Mixed Media Based on a New Normal for Students Teacher Rajabhat University

kulisara Jitchayawanit

64-77

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A Model for Smart City Development for Aging Society

Duangta Saranrom

78-91

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Effecting of Tax Service and Tax Morale on Voluntary Tax Compliance of Listed Companies in Stock Exchange of Thailand

Weerayut Sukmak, Kalyaporn Panmarerng

92-104

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Causal relationship model of accountant decision making through code of conduct of small and medium enterprises in Thailand

Chomchamai Pongsrirojana, Sujinda Chemsripong

105-117

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Factors of E-Sports Sponsorship Predicting Spectators Brand Recall

Patcharamon Rucksapoldech

118-129

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The Relationship Between Tourists' Spa Use Behavior and Service Quality of Spa Businesses in Thailand.

Chayanisa Wongphan

130-143

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Instructions for preparing the manuscript

Center for Research Support and Education Quality Assurance

144-149

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