Vol. 4 No. 1 (2022): January - June 2022

วารสารบริหารธุรกิจ

Published: 2022-06-29

Full Issue

MJBA FULL VOL.4 NO.1 (2022)

Academic Aritcle

Agent Theory: Challenges of Business Administration in Thailand

Bhannawat Wanganusorn, Sirikul Tulasombat, Pusanisa Thechatakerng

1-22
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Research Article

Health Consciousness and Attitude Affecting Intention to Purchase Health Insurance of Consumers in Bangkok

Saranyapong Thiangtam

23-40
- PDF
Satisfaction of Tourist on Hom Mali Rice Festival, 21st in Roi-Et Province

In Inounchot, Suriyawut Toranee, Chuleeporn Adsawapoom, Sudarat Joomsri, Attapol Fagabhon

41-56
- PDF
Consumption Behavior and Marketing Mix Factors Affecting Buying Decision of Longkong in Uttaradit Province

Irawat Chomraka, Sirikanrda Yeamkong, Kingdaow jindatawin, Somkiat Jirawongsatian

57-76
- PDF

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