MOTIVATION FACTORS AFFECTING DECISION TO ESTABLISH STARTUP BUSINESS OF ENTREPRENEURS IN CHIANG MAI PROVINCE

Main Article Content

ธชิษา ศรีจอมทอง
อรพิณ สันติธีรากุล
เขมกร ไชยประสิทธิ์

Abstract

The objectives of this research were to study the motivation factors affecting the decision to establish startup business of entrepreneurs in Chiang Mai province and to study the components or business environment enhancing the fast growth of start up business. A questionnaire was the research instrument employed to collect data from 60 startup business entrepreneurs. The background data of the research sample was analyzed using the percentage, mean, and standard deviation. Inferential statistics of chi-square test and one-way ANOVA were employed for hypothesis testing. The results showed that the type of startup business that was most prominent was the IT business. 1) The results from the study of motivation factors in terms of social act showed that the motivation level in terms of the attracting factor was at the highest level, while the motivation level in terms of supporting factor was at the high level. 2) The results from the study of motivation factors in terms of entrepreneur’s characteristics showed that the motivation level in terms of the needs for success was at the highest level, while the motivation level in terms of the needs for power was at the high level. 3) The results from the study of the relationships showed that age correlated with social act factors in terms of ability or supporting factor; and type of business correlated with the needs for success factor of entrepreneur’s characteristics. 4) The results from ANOVA showed that the means of social act motivation factor in terms of mobilizing factors (before becoming entrepreneur) were different for entrepreneurs with different marital statuses

Downloads

Download data is not yet available.

Article Details

How to Cite
ศรีจอมทองธ., สันติธีรากุลอ., & ไชยประสิทธิ์เ. (2019). MOTIVATION FACTORS AFFECTING DECISION TO ESTABLISH STARTUP BUSINESS OF ENTREPRENEURS IN CHIANG MAI PROVINCE. Panyapiwat Journal, 11(3), 15-29. Retrieved from https://so05.tci-thaijo.org/index.php/pimjournal/article/view/232015
Section
Research Article

References

Atawongsa, S. (2014). The Effects of Entrepreneurial Orientation and Enterprise Characteristics Toward Thai SMEs’ Growth. Doctor of Business Administration.Dhurakij Pundit University.
[in Thai]

Chummano, N. & Manohan, A. (2016). Incubation officer. Chiang Mai: Science and Technology Park, Chiang Mai University. [in Thai]

Fiedler, F. E. (1967). A theory of leadership effectiveness. New York: McGraw-Hill.

McClelland, D. C. (1987). Human Motivation. New York: Cambridge University Press.

Moon, B. (2016). Top 10 startup ecosystems in the world 2016. Retrieved January 14, 2017, from https://venturebeat.com/2016/11/05/top-10-startup-ecosystems-in-the-world-2016/

Reeder, W. (1971). Patial theories from thed 25 year research programe on directive factor in Believer and social action. New York: Mcgraw hill.

Schermerhorn, J. R., Hunt, J. G. & Osborn, R. N. (2003). Organizational behavior (8thed.). Hoboken. NJ Wiley: John Wiley & Sons.

Science and Technology Park, Chiang Mai University. (2014). Northern Science Park. Retrieved September 6, 2016, from https://www.step.cmu.ac.th/sciencepark.php [in Thai]

Smith-Hunter, A., Kapp, J. & Yonkers, V. (2003). A psychological model of entrepreneurial behavior. Journal of Academy of Business and Economics, 2(2), 180-192.

SM Magazine. (2015). STARTUP MARKUP. Retrieved September 4, 2016, from https://lertad.com/startup-markup/startup [in Thai]

Suwannaroj, S., Sangpa, P., Chamlertwat, W., Sunetnanta, T., Jirapanthong, W. & Sunkhamani, J. (2017). Thailand ISO Startup Profile report in 2017. Retrieved August 28, 2017, from https://drive.google.com/file/d/0BxqABs_OC8qjTmVqVkJQSmZZQTA/view [in Thai]

Thailand Startup Association. (2016). The Whitepaper for STARTUP THAILAND 2016. Bangkok: Thailand Startup Association. [in Thai]

Triphopsakul, S. (2015). The Study of Entrepreneurship Motivation on Business Growth and Business Growth Expectation: A Case Study of Thailand. Doctor of Philosophy, Chulalongkorn
University. [in Thai]

Wikipedia. (2016). Startup ecosystem. Retrieved October 29, 2016, from https://en.wikipedia.org/wiki/Startup_ecosystem [in Thai]