THE TREND OF PRE-ORDER PRODUCT ONLINE BUSINESS IN THE FUTURE
Keywords:
Product Business Market, Online Business, Pre-orderAbstract
The research aims to (1) study the concepts, theories related to the pre-order products business. (2) study the market trends of pre-order products. (3) Make suggestions related to the pre-order business, collecting data by means of in-depth interviews with professional and 5 experts on the pre-order products. The study found that trend of pre-order business (1) The business sector still has the same pattern. Most people turn to online business and want to do a business that does not require a lot of capital, which the pre-order product business is another popular business. (2) The consumer market tends to grow according to the changing behavior of consumers and one more reason that the trend of the pre-order business is the most people turn to online business and want to do business that doesn't require a lot of capital which the pre-order product business is another popular business, so the way to do business is to have to study various information such as what kind of product is needed by the market and a product that matches the target group only technology knowledge or even economic knowledge in the tax and then have to create techniques and strategies for doing business by finding ways to expand sales channels and making the market known by using various marketing mixes. Finally, the most important strategy in doing business is to have ethics. Honest to customers, sincere service.
References
ฉวีวงศ์ บวรกีรติขจร. (2560). การศึกษาการซื้อขายสินค้ากลุ่มแฟชั่นในสื่อสังคมออนไลน์. Veridian E-Journal Silpakorn university, 10(2), 2056-2071.
ตะกร้าออนไลน์. (2557). พรีออเดอร์. (ออนไลน์). ค้นเมื่อ 20 ตุลาคม 2561, จาก https://www.takraonline.com
ยุพาวรรณ วรรณวาณิชย์. (2548). การตลาดบริการ. กรุงเทพมหานคร: สานักพิมพ์เกษตรศาสตร์.
Brand, D.D. (2560). Pre-Oder. (Online). ค้นเมื่อ 20 ตุลาคม 2561, จาก https://www.branddoodee.com
Etzel, M. J., Walker, B. J., & Stanton, W. J. (2001). Marketing. (12th ed). Boston: McGraw-Hill.
Krugman & Obstfeld. (2003). International Economics: Theory and Policy. Boston: Addison-Wesley.
Philip Kotler. (2000). Marketing Management. New Jersey: Prentice.
Taobao. (2018). ปัญหาของสินค้าพรีออเดอร์. (online). Retrieved June 21, 2018, From http://www.taobaothailand.com/.