A Study of Information Targets that New Employees Need to Approach during the Socialization Process


  • Pornprom Chomngam Bangkok University


socialization process, Information target, new employees


The purpose of this study examines what new employees within Thai organization identifying as being their sources for different categories of information, and the information sources that new employees within a Thai organization report as being their primary sources for organizationally relevant information. Participants in the study were 255 “new” employees at private sector organization which considers employees whose length of stay with the organization has been less than 18 months as new employees. Questionnaires were administered to all of the new employees to obtain the data for this study. Repeated measures analysis was used to analyze the data. The findings indicated that new employees reported approaching co-workers at the same rate as supervisors. This result might be due to the orientation program for new employees. It is possible that the new employee orientation program plays a role in explaining these finding, new employees have a chance to meet and talk with co-workers as well as supervisors, thus establishing lines of communication with both groups. Those lines of communication might have enabled the new employees to establish a network of co-workers contacts early within the socialization process. As co-workers might be seen as more accessible than supervisors when questions arise, then even when the questions are job related (i.e referent or appraisal) co-workers emerge as a primary target for information. New employees reported having at least slight level of contact with outsiders (friends, customers, and family members) and media for all types of information, except technical and political information.


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How to Cite

Chomngam พ. (2020). A Study of Information Targets that New Employees Need to Approach during the Socialization Process. Suthiparithat, 28(87), 212–235. Retrieved from https://so05.tci-thaijo.org/index.php/DPUSuthiparithatJournal/article/view/245384



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