Published: 2023-12-06

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Research Articles

Factors Affecting High School Students’ Decision to Study an Undergraduate Degree or its Equivalent in EEC Area

Anupong Thuengnaitham, Salilathip Thippayakraisorn, poovadol sirirangsi

1-12

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The Success of the Local Hotel Business: A Case Study of Nakhon Ratchasima Province

Sareeya Wichitsathian, Somkiat Chayprapak

13-25

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Working Behavior Affecting Organizational Culture of Production Employees in Ayutthaya Province Using the DISC Model

Samakki Kitcharearn, Suang-i Anunthawichak

26-41

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Relationship Between Soft Skills and Happiness at Work Among Graduates of Public Health Faculty at Private Universities in Samut Prakan Province

Darunwan Somjai, Busayarat Jantakad, Natsikarn Lhaovanichthanapha, Phannara Buaphan, Muchalin Charoenroop, Kantika Tikkhana, Yupaporn Chimkeeree, Pradthana Nonpala

42-52

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Factors Affecting Consumers' Satisfaction in Electronic Wallets of Working Age in Dusit District, Bangkok

Supattra Kanchanopast, Charawee Butbumrung

53-66

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Integrated Marketing Communications Affecting the Buying Decisions of Community Enterprises: A Case Study of Crispy Herbal Chili Paste at Ban Mo Luang District, Mae Moh District, Lampang Province

Daoduean Inteacha

67-77

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Human Resource Management in the Hotel Business Post-COVID-19

Jutima Boonmee, Peravich Singkhala

78-90

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Academic Articles

Farm-Stay Tourism Development: From Concept to Practical Approach

Chalit Chiabphimai, Nisakorn Nakornkao

91-107

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