THE DEVELOPMENT PROCESS OF LAMPANG IDENTITY RICE BY EMPOWERING FARMERS TO LEARN (SMART FARMER) THROUGH PARTICIPATORY ACTION RESEARCH
Article Sidebar
Main Article Content
Abstract
The purpose of this participatory action research was to develop a process of empowering the exchange of knowledge and the link throughout the supply chain in the development of Chae Son Mineral Water Rice to become Lampang identity rice. The population comprised 30 members of the community enterprise of chemical-free agriculture group in Chae Son-district who participated in the participatory learning process for development of “Smart Farmer” through an integrated learning process involving the state sector, private sector, farmers, and entrepreneurs to link the supply chain from the upstream, midstream, and downstream.
The results of the research were as follows: (1) the creation of guidelines for development of rice products of the smart farmer group to have a unique identity, with a standard of planting and processing that follows a safe certifying system and with information to support the Chae Son Mineral Water Rice to become a GI product of Lampang province or a product in the niche market; (2) the creation of a community-level cooperation model involving local government organizations, community leaders, community local wisdom on rice cultivation, farmer groups, and entrepreneurs in order to seek the shared mobilization mechanism, i.e. taking the strong points to be developed to become the outstanding points and important principles of
operation; (3) the practice of applying knowledge from the exchange of knowledge on rice cultivation in the community to become the steps of the development process of rice cultivation with the group standard under the certification mark of safe production standards; and (4) the creation of the process of developing the brand of rice products of the farmers group to have identity and story that reflect wisdom and clear selling points in response to the digital age market in order to communicate the story of Chae Son Mineral Water Rice through the group process of the target group farmers.
Article Details
I and co-author(s) certify that articles of this proposal had not yet been published and is not in the process of publication in journals or other published sources. I and co-author accept the rules of the manuscript consideration. Both agree that the editors have the right to consider and make recommendations to the appropriate source. With this rights offering articles that have been published to Panyapiwat Institute of Management. If there is a claim of copyright infringement on the part of the text or graphics that appear in the article. I and co-author(s) agree on sole responsibility.
References
Brest, P. (2010). The Power of Theories of Change. Retrieved April 26, 2019, from http://sc4ccm.jsi.com/wp-content/uploads/2016/07/The-Power-Of-Theories-Of-Change.pdf
Chantharat, M. & Maikaensarn, V. (2019). Upstream Supply Chain Analysis of Sangyod Muang Phatthalung Rice Using Scor Model. Panyapiwat Journal, 11(1), 127-136. [in Thai]
Clark, H. & Taplin, D. (2012). Theory of Change Basics: A Primer on Theory of Change. New York: Acknowledge.
Damrongwattanakool, N., Thonglard, P., Janasak, S., Tikapanya, T., Chompoo, M., & Mesumree, J. (2018). Guidelines for Promoting Rice Exports in the Northern Region 1 (Research Report). Lampang: Lampang Province Commercial. [in Thai]
Kaoded. (2019). Chae Son National Park, Lampang Ranked in the Top Ten of the National Parks with the Most Tourists. Retrieved January 4, 2019, from https://today.line.me/th/article/%94-nYYJjg [in Thai]
Ketpirune, O. (2012). Persuasion in Planting Organic Rice with Research. Journal of Community Development Research, 5(1), 117-119.
Lampang Provincial Commercial Office. (2014). Mission. Retrieved April 6, 2020, from http://www.aecthaibiz.com/province/main.html?pv=52 [in Thai]
McDermott, R. & Archibald, D. (2010). Harnessing Your Staf’s Informal Networks. Harvard Business Review, 88(3), 82-89.
National Science and Technology Development Agency (NSTDA). (2017). Guidelines for Knowledge Management that Meet International Standards. Retrieved August 7, 2020, from https://nstda.or.th/th/nstda-knowledge/knowledge-management/12623-km-talk [in Thai]
Office of the Public Sector Development Commission and the National Productivity Institute. (2004). Knowledge Management from Theory to Practice. Bangkok: SE-ED Publishing Co., Ltd.
Royal Thai Government. (2018). 20 Year National Strategy. Retrieved November 10, 2018, from http://www.thaigov.go.th/ebook/contents/detail/72#book/ [in Thai]
The Knowledge Management Institute Foundation. (2019). Summary of Important Steps to Implement KM in Your Organization.Retrieved September 27, 2020, from https://kmi.or.th/kmknowledge/ [in Thai]