COMPETITIVENESS OF AGRO-PROCESSING INDUSTRIAL CLUSTERS, SRISAKET PROVINCE
Keywords:
Competitiveness, Cluster, Diamond Model Theory, Agro-processing IndustryAbstract
This study aims to assess the competitiveness and to propose the guidelines for increasing the competitiveness of agro-industrial clusters in Srisaket Province. The sample was 28 small and medium enterprises which were grouped into agro-processing clusters including upstream such as farmers, intermediate such as agro-processing entrepreneurs and downstream industry such as trader and distributers of onion, garlic, chili and mushrooms 28 firms. The questionnaire with four-level evaluation scale was developed from diamond model of Michael E. Porter, nine-factor model, funnel model, and destination competitiveness and sustainability model. The research results showed that the overall competitiveness of agro-industrial clusters in Srisaket province was high level at 2.88 or 73.2% which demand conditions were high level at 3.23 or 80.63%, compared with the competitiveness in firm strategy, structure and rivalry, factor conditions, chance, government and, related and supporting industries were slightly high level at 2.98 or 74.38%, 2.92 or 73%, 2.85 or 71.25%, 2.66 or 66.46%, 2.65 or 66.25% consecutively.
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