The Influencing Factors of Application Oriented University Students’ Entrepreneurship Education on Entrepreneurship Behavior under the Background of "Internet+"

บทคัดย่อ

The purpose of this study is to investigate the influence of entrepreneurship education on the entrepreneurial behavior of applied college students in the context of "Internet +," and to propose guiding suggestions to facilitate college students' entrepreneurial endeavors. The study employs a quantitative research method. In the initial stage, data collection was conducted through a questionnaire. Subsequently, the structural equation model was applied to test the research hypotheses. The results indicate that, in the backdrop of "Internet +," entrepreneurial education for applied university students positively impacts entrepreneurial behavior, with entrepreneurial ability playing an intermediary role. Consequently, given the continually expanding employment group, entrepreneurship has emerged as a new engine for sustained economic growth. The ultimate objective of this study is to present practical recommendations for individuals, application-oriented universities, and the government.