Vol. 40 No. 3 (2026): July-September

Research Articles

• Online shopping for electrical appliances in Myanmar: The impact of Social media reviews and quality of service and operation on customer satisfaction and repurchase intention

  Thandar Aung, Sayamol Nongbunnak, May Su Myat Htwe Aung, Tin Zan Kyaw

  1-18

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• The impact of perceived ethical leadership of corporate managers on employee creativity in Yunnan Province, China: The mediating role of psychological safety

  Wu Yanwen, Siridech Kumsuprom

  19-35

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• The impact of transformational leadership on employee innovative behaviour in knowledge-intensive business services: Employee learning agility as a mediator

  Shaoyu Tian, Suravee Sunalai

  36-51

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• The disclosure of greenhouse gas emissions and SET ESG Ratings influence on the firm value (Tobin’s Q) of Listed Companies in the Stock Exchange of Thailand

  Siwawhich Suan-intharachit, Premarat Vilalai, Arisara Thaneerananon, Anuwat Cholpaisal

  52-66

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• Factors influencing Thai consumer’s decisions to purchase Chinese electric vehicles in the Bangkok Metropolitan Region

  Benyapa Kotcharee, Mana Luksamee-Arunothai

  67-85

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• The relationship between transformational leadership and employee engagement among Generation Z employees in Bangkok

  Wasinee Laphanaphan, Pornprom Chomngam

  86-102

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• The causal influences affecting burnout among employees of electronic part manufacturing company in Phra Nakhon Si Ayutthaya province

  Wongravee Chamchote, Sutaphat Janprasert, Pornthep Keawchur

  103-120

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• Strategic innovation management of social enterprises in service sector affecting poverty reduction based on the Chiang Mai context

  Aritat Aksorntap, Taien Layraman

  121-138

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