Vol. 20 No. 72 (2025): April - June 2025

Research article

• Correspondence Management by ECRS Technique: A Case Study of Provincial Public Health Offices in the Upper Northeastern Region

  Suphannika Butyojunto, Anchalee Kokanuch

  1 - 11

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• Participation in the Operations of Community Enterprise Group Members in Tha Li District, Loei Province

  Vilaiporn Yakampom, Jirawadee Kumyan

  12 - 24

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• The Impact of Perceived Marketing Content, Perception of Technology Usage, and Social Influence on Online Purchase Decisions Through the Use of the TikTok Application in Udon Thani Municipality, Udon Thani Province

  Annop T. Srivong, Natiyaphon Tungkhasamit

  25 - 36

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• Factors Affecting the Selection of Cafe Hopping Services (café hopping) Among Thai tourists in the Gen Y Groups in Khlong San District, Bangkok

  Jureerat Nongwa, Preeya Promdan, Chonthicha Thongphoo

  37 - 47

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• The Development of Agro-Tourism Networking in Nongsuea District, Pathum Thani Province

  Chanoknun Pintobtang

  48 - 67

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• Strategic Innovation Capability Influencing on Sustainability of the Hotel and Resort Businesses that have been Certified with Tourism Accommodation Standards in Thailand

  Kantheera Namwong

  68 - 71

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• Sustainable Tourism Development of Ban Dua Folkway, Nong Khai Province Under the Concept of 4.0 Tourism

  Maythawin Polnyotee, Wanchai Tippanas, Sujira Boonjim, Satreerat Phutthakom

  72 - 83

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