Vol. 35 No. 2 (2021): April - June 2021

Published: 2021-06-29

Full Issue

Research Articles

HUMAN CAPITAL MANAGEMENT FOR EFFICIENT WORK PERFORMANCE IMPROVEMENT OF WHOLESALE BUSINESS IN CHIANG RAI PROVINCE

Benjawan Benjakorn, Atcharaphat Khem-akrajet, Jindapa Leeniwa

1-18
- PDF
IMPLEMENTING ACTIVE LEARNING STRATEGIES TO PROMOTE STUDENTS’ ENGAGEMENT IN LARGE ENGLISH CLASSROOMS: A CASE STUDY OF RMUTT

Thitapa Sinturat, Krishna Kosashunhanan, Prapaporn Lekdumrongsak

19-34
- PDF
THE COMPARISON OF FINANCIAL PLANNING BEFORE AND DURING COVID-19 PANDEMIC OF WORKABLE-AGED PERSONS IN BANGKOK

Praephan Khamnuan, Charunya Parncharoen

35-49
- PDF
TECHNOLOGY ACCEPTANCE AND MOTIVATION AFFECTING ON THE INTENTION TO REUSE OF FOOD DELIVERY SERVICE VIA MOBILE APPLICATION OF CONSUMERS IN BANGKOK DURING COVID 19 PANDEMIC SITUATION

Thammarat Seubpayong, Charunya Pamcharoen

50-62
- PDF
CONFIRMATORY FACTOR ANALYSIS OF CAREER ADAPT-ABILITIES SCALE OF UNDERGRADUATE STUDENTS OF COMMUNICATION ARTS PROGRAM IN BANGKOK

Kanokpond Duangsao, Piyada Sombatwattana, Polthep Poonpol

63-77
- PDF
A STUDY OF CONTENT MARKETING STRATEGY AND RELATIONSHIP MANAGEMENT STRATEGY ON FACEBOOK FANPAGE OF A STREAMING SERVICE

Chutima Kessadayurat

78-93
- PDF
CHANGES READINESS IN DIGITAL TRANSFORMATION ERA OF WORKABLE-AGED PERSONS IN BANGKOK

Chanissara Phanuekthong, Charunya Parncharoen

94-111
- PDF
SERVICE QUALITY OF PRODUCT WARRANTY INFLUENCING DECISION TO CHOOSE AFTER SALE SERVICE OF ASCENTI RESOURCES COMPANY

Chaiyapob Kumpeepong, Saiphin Panthong

112-129
- PDF
BACKPROPAGATION NEURAL NETWORK WITH ADAPTIVE LEARNING RATE FOR CLASSIFICATION OF IMBALANCED DATA

Rujira Jullapak, Arit Thammano

130-146
- PDF
THE PSYCHOSOCIAL FACTORS RELATED TO THE PREPARATION OF BEING AN ACTIVE ELDERLY OF EARLY ADULTHOOD: A CASE STUDY OF PERSONNEL AT A PRIVATE HOSPITAL IN BANGKOK

Nanthiya Phookhum, Pinyapan Piasai, Supat Sanjamsai

147-163
- PDF
FACTORS THAT INFLUENCE THAI TRAVERLES’S DECISION IN CREATIVE TOURISM AT BAAN BANGKHEN

sudapims sorasuchart, Saiphin Panthong, Jirarat Jantawatcharakorn

164-178
- PDF
NEW NORMAL AFTER COVID-19 PANDEMIC: THE CASE STUDY OF AUTOMOTIVE DEALER AND AVIATION BUSINESSES AND CHANGING DIRECTION OF TRANSPORT AND LOGISTICS IN THAILAND

Taweesak Theppitak

179-196
- PDF
FOLK MEDICINE PRACTITIONERS: BELIEF IN HERBAL MEDICINAL TREATMENT IN BAAN SONG COMMUNITY, TALAD SUB-DISTRICT, MUANG DISTRICT, MAHASARAKHAM PROVINCE

Chonlada Judprakob, Arunrat Saeou, Suthima Srichan, Nuttapon Nathuntong, Kraiwit Norasan

197-210
- PDF

Book Review

POLICY INSTRUMENTS FOR ENVIRONMENTAL AND NATURAL RESOURCE MANAGEMENT

Warawut Ruankham

211-212
- PDF

Vol. 35 No. 2 (2021): April - June 2021

Full Issue

Research Articles

HUMAN CAPITAL MANAGEMENT FOR EFFICIENT WORK PERFORMANCE IMPROVEMENT OF WHOLESALE BUSINESS IN CHIANG RAI PROVINCE

IMPLEMENTING ACTIVE LEARNING STRATEGIES TO PROMOTE STUDENTS’ ENGAGEMENT IN LARGE ENGLISH CLASSROOMS: A CASE STUDY OF RMUTT

THE COMPARISON OF FINANCIAL PLANNING BEFORE AND DURING COVID-19 PANDEMIC OF WORKABLE-AGED PERSONS IN BANGKOK

TECHNOLOGY ACCEPTANCE AND MOTIVATION AFFECTING ON THE INTENTION TO REUSE OF FOOD DELIVERY SERVICE VIA MOBILE APPLICATION OF CONSUMERS IN BANGKOK DURING COVID 19 PANDEMIC SITUATION

CONFIRMATORY FACTOR ANALYSIS OF CAREER ADAPT-ABILITIES SCALE OF UNDERGRADUATE STUDENTS OF COMMUNICATION ARTS PROGRAM IN BANGKOK

A STUDY OF CONTENT MARKETING STRATEGY AND RELATIONSHIP MANAGEMENT STRATEGY ON FACEBOOK FANPAGE OF A STREAMING SERVICE

CHANGES READINESS IN DIGITAL TRANSFORMATION ERA OF WORKABLE-AGED PERSONS IN BANGKOK

SERVICE QUALITY OF PRODUCT WARRANTY INFLUENCING DECISION TO CHOOSE AFTER SALE SERVICE OF ASCENTI RESOURCES COMPANY

BACKPROPAGATION NEURAL NETWORK WITH ADAPTIVE LEARNING RATE FOR CLASSIFICATION OF IMBALANCED DATA

THE PSYCHOSOCIAL FACTORS RELATED TO THE PREPARATION OF BEING AN ACTIVE ELDERLY OF EARLY ADULTHOOD: A CASE STUDY OF PERSONNEL AT A PRIVATE HOSPITAL IN BANGKOK

FACTORS THAT INFLUENCE THAI TRAVERLES’S DECISION IN CREATIVE TOURISM AT BAAN BANGKHEN

NEW NORMAL AFTER COVID-19 PANDEMIC: THE CASE STUDY OF AUTOMOTIVE DEALER AND AVIATION BUSINESSES AND CHANGING DIRECTION OF TRANSPORT AND LOGISTICS IN THAILAND

FOLK MEDICINE PRACTITIONERS: BELIEF IN HERBAL MEDICINAL TREATMENT IN BAAN SONG COMMUNITY, TALAD SUB-DISTRICT, MUANG DISTRICT, MAHASARAKHAM PROVINCE

Book Review

POLICY INSTRUMENTS FOR ENVIRONMENTAL AND NATURAL RESOURCE MANAGEMENT

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