Suthiparithat Journal

Current Issue

Vol. 35 No. 2 (2021): April - June 2021

Published: 2021-06-29

Full Issue

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Research Articles

HUMAN CAPITAL MANAGEMENT FOR EFFICIENT WORK PERFORMANCE IMPROVEMENT OF WHOLESALE BUSINESS IN CHIANG RAI PROVINCE

Benjawan Benjakorn, Atcharaphat Khem-akrajet, Jindapa Leeniwa

1-18
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IMPLEMENTING ACTIVE LEARNING STRATEGIES TO PROMOTE STUDENTS’ ENGAGEMENT IN LARGE ENGLISH CLASSROOMS: A CASE STUDY OF RMUTT

Thitapa Sinturat, Krishna Kosashunhanan, Prapaporn Lekdumrongsak

19-34
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THE COMPARISON OF FINANCIAL PLANNING BEFORE AND DURING COVID-19 PANDEMIC OF WORKABLE-AGED PERSONS IN BANGKOK

Praephan Khamnuan, Charunya Parncharoen

35-49
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TECHNOLOGY ACCEPTANCE AND MOTIVATION AFFECTING ON THE INTENTION TO REUSE OF FOOD DELIVERY SERVICE VIA MOBILE APPLICATION OF CONSUMERS IN BANGKOK DURING COVID 19 PANDEMIC SITUATION

Thammarat Seubpayong, Charunya Pamcharoen

50-62
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CONFIRMATORY FACTOR ANALYSIS OF CAREER ADAPT-ABILITIES SCALE OF UNDERGRADUATE STUDENTS OF COMMUNICATION ARTS PROGRAM IN BANGKOK

Kanokpond Duangsao, Piyada Sombatwattana, Polthep Poonpol

63-77
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A STUDY OF CONTENT MARKETING STRATEGY AND RELATIONSHIP MANAGEMENT STRATEGY ON FACEBOOK FANPAGE OF A STREAMING SERVICE

Chutima Kessadayurat

78-93
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CHANGES READINESS IN DIGITAL TRANSFORMATION ERA OF WORKABLE-AGED PERSONS IN BANGKOK

Chanissara Phanuekthong, Charunya Parncharoen

94-111
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SERVICE QUALITY OF PRODUCT WARRANTY INFLUENCING DECISION TO CHOOSE AFTER SALE SERVICE OF ASCENTI RESOURCES COMPANY

Chaiyapob Kumpeepong, Saiphin Panthong

112-129
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BACKPROPAGATION NEURAL NETWORK WITH ADAPTIVE LEARNING RATE FOR CLASSIFICATION OF IMBALANCED DATA

Rujira Jullapak, Arit Thammano

130-146
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THE PSYCHOSOCIAL FACTORS RELATED TO THE PREPARATION OF BEING AN ACTIVE ELDERLY OF EARLY ADULTHOOD: A CASE STUDY OF PERSONNEL AT A PRIVATE HOSPITAL IN BANGKOK

Nanthiya Phookhum, Pinyapan Piasai, Supat Sanjamsai

147-163
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FACTORS THAT INFLUENCE THAI TRAVERLES’S DECISION IN CREATIVE TOURISM AT BAAN BANGKHEN

sudapims sorasuchart, Saiphin Panthong, Jirarat Jantawatcharakorn

164-178
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NEW NORMAL AFTER COVID-19 PANDEMIC: THE CASE STUDY OF AUTOMOTIVE DEALER AND AVIATION BUSINESSES AND CHANGING DIRECTION OF TRANSPORT AND LOGISTICS IN THAILAND

Taweesak Theppitak

179-196
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FOLK MEDICINE PRACTITIONERS: BELIEF IN HERBAL MEDICINAL TREATMENT IN BAAN SONG COMMUNITY, TALAD SUB-DISTRICT, MUANG DISTRICT, MAHASARAKHAM PROVINCE

Chonlada Judprakob, Arunrat Saeou, Suthima Srichan, Nuttapon Nathuntong, Kraiwit Norasan

197-210
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Book review

POLICY INSTRUMENTS FOR ENVIRONMENTAL AND NATURAL RESOURCE MANAGEMENT

Warawut Ruankham

211-212
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Sutthipritus Journal (Social Science and Social Science Program) is a journal that has been certified by the Citation Index of Thai Journal Group 2 (Thai-Journal Citation Index Center: TCI 2).
Announced on 10th January 2020

ISSN: 2730-2717 (online)

ISSN: 2730-2709 (print)