2020 ปีที่โลกเผชิญวิกฤต

DOES FOREIGN DIRECT INVESTMENT AFFECT INCOME INEQUALITY IN ASEAN?

1-8

THE EFFECT OF DIGITAL MARKETING COMMUNICATION STRATEGIES ON PRIVATE SCHOOL IMAGE IN EASTERN ECONOMIC CORRIDOR AREA

9-24

DEMOGRAPHIC FACTORS, PSYCHOLOGICAL FACTORS, SOCIAL FACTORS AND MARARKETING MIX 7Ps AFFECTING CUSTOMER DECISION TOWARD FITNESS CENTER IN BANGKOK DURING THE OUTBREAK OF COVID-19

25-38

INTERNAL MARKETING ON SUSTAINABLE GROWTH OF ACCOUNTING FIRM’S BUSINESS

39-48

THE EFFECT OF MARKET ORIENTATION LEARNING ORIENTATION AND INNOVATIVENESS ON FIRM PERFORMANCE OF SMALL AND MEDIUM ENTERPRISE IN SERVICE SECTOR: THE NORTHEASTERN REGION OF THAILAND

49-62

INFLUENCE OF TRANSFORMATIONAL LEADERSHIP ON INTERNAL MARKETING AND ORGANIZATIONAL COMMITMENT

63-74

THE IMPACT OF COMPETITIVE ENTERPRISES RESPONSE STATEMENTS ON SPILLOVER EFFECT IN THE CONTEXT OF CORPORATE VALUE RELATED NEGATIVE PUBLICITY

75-92

CAUSAL FACTORS AFFECTING PERFORMANCE OF COMMUNITY ENTERPRISE IN KAMPHAENG PHET PROVINCE

93-106

INTEGRATING TRUST INTO THE TECHNOLOGY ACCEPTANCE MODEL: THE CASE OF MOBILE BANKING ADOPTION IN MYANMAR

107-119

CAUSAL RELATIONSHIP MODEL OF BRAND LOYALTY ON SOCIAL MEDIA OF UNIQLO CONSUMERS IN BANGKOK AND VICINITY

120-133

STRATEGIC MANAGEMENT FOR WOVEN FABRIC PRODUCTS BASED ON CREATIVE ECONOMY

134-146

THE DEVELOPMENT OF HOSTELS TO ACCOMMODATE TOURISTS IN AYUTTHAYA

147-161

COMMUNICATION OF THE ENVIRONMENTAL ORGANIZATIONS: COMPARISON OF AIR POLLUTION CONTROL BETWEEN CHINA AND THAILAND

162-179

LIFESTYLE OF OLDER PEOPLE IN BANGPHLI DISTRICT, SAMUTPRAKAN PROVINCE

180-192

BRAND COMMUNICATION BY USING SPOKE-CHARACTERS FEATURED IN LINE STICKERS IN THAILAND

193-207

A PILOT OF MANPOWER PRODUCTION AND DEVELOPMENT MODEL IN RESPONSE TO FUTURE LABOR DEMAND OF TAK PROVINCE

208-228

CHECKING CONSTRUCT VALIDITY OF COGNITIVE ABILITY TEST SOFTWARE IN SPEED DIMENSION FOR MATHAYOMSUKSA 3 STUDENTS

229-243

DEVELOPMENT OF HYBRID COMPUTERIZED ADAPTIVE TESTING SYSTEM BASED ON DIFFERENT ITEM SELECTION AND ITEM EXPOSURE CONTROL METHODS

244-255

A SYNTHESIS OF GRADUATE RESEARCH ON THE RELATIONSHIP BETWEEN SCHOOL AND COMMUNITY OF HIGHER EDUCATION INSTITUTIONS IN THAILAND DURING B.E. 2545–2559

256-269

Factors FACTORS AFFECTING PARENTS’ DECISION MAKING IN SENDING THEIR CHILDREN TO STUDY AT MATTAYOM SUKSA IV LEVEL AT THE PRINCESS CHULABHORN’S SCIENCE HIGH SCHOOL IN THE CENTRAL AND EASTERN REGIONS

270-283

THE RELATIONSHIP OF THE PERCEPTIONS OF RISKS IN SEXUAL BEHAVIOR, BIG FIVE PERSONALITY FACTORS, EMOTIONAL QUOTIENT AND RISKS ENGAGING IN SEXUAL BEHAVIOR OF STUDENTS IN RAJABHAT UNIVERSITY

284-299

THE CURRENT SITUATION AND OUTLOOK OF BJT BUSINESS JAPANESE PROFICIENCY TEST IN THAILAND AS SUGGESTED BY EXAMINEES’ OPINIONS

300-314

COGNITIVE TECHNOLOGIES FOR SMART EDUCATION

315-328

STUDENTS’ MOTIVATION IN LEARNING ENGLISH

329-341

JAPANESE MEMORIAL CEREMONY FOR THE DEAD OF WORLD WAR II AND PASSING ON LESSONS FROM HISTORY

342-355